Blog
The 3 simplest ways to clean up your email list this week
Learn three simple ways to tidy your email list, organise MailerLite and make your email marketing feel easier.
Email segmentation without the jargon
Confused by email segmentation? Learn the difference between groups and segments, why they matter and how to keep your email marketing simple.
How to create a lead magnet people actually want
If you've ever Googled "how to grow an email list", you've probably been told the first thing you need is a lead magnet. Which immediately triggers the overwhelm. Apparently you need an ebook, or a...
How many welcome emails do you actually need?
Not sure how many welcome emails to send? Learn what works for small businesses, why one great email is enough to start and when to add more.
Welcome email sequence: what happens after someone signs up?
Discover how to create a simple welcome email sequence that builds trust and keeps new subscribers engaged.
What is an email automation? A beginner’s guide
Confused by email automations? Here’s what they are, how they work and why one simple automation is enough to get started.
What a “Good Enough” Email Setup Actually Looks Like
A working email system doesn’t need to be perfect, it just needs to work for you. Here’s what a “good enough” setup really looks like.
Why you don’t need to be a tech expert to nail email marketing
Think you’re too non-techy for email marketing? You’re closer than you think. Here’s why tech isn’t the obstacle & how to just started.








